User Acquisition Strategy for Independent Website Creators Users are the foundation of Uglek, and many other media and content websites across the internet. Uglek has a simple user acquisition strategy: Be canonical. Its posts have a tendency to show up in search engines because they are well indexed and the site is SEO optimized. Below is a graphic of Ugleks users over the last seven days. As you can see, the site is getting between 3 and 7 organic search users per day. That means people are seeing Uglek posts in search results, just the way I intended with the site. And it only gets better. I only have about 30 500+ word posts on the site so far, and adding about 20 more should easily double the users I get from organic search. With a diversity of content, I will build this website into a portfolio of my work and gain new users and listeners from organic search traffic. To clarify, organic search traffic is when someone clicks a google search listing, enters the site, and interacts with it. I get organic search traffic by registering my site to Google Search Console and submitting my sitemap URL into the search. I have done this for Bing and Yahoo too, as ranking in searches is important. It's probably the easiest way to get users if you have the technical know-how. All it requires is some SEO optimizations and good content with keywords that are relevant. Keywords should also be not too dense, and in a specific niche that doesn't have too much competition. Other users on Uglek found the site through social media or even another site, though the site doesn't gain very many users from these sources yet. I'm not sure how to encourage people to post here, I suppose it will be easier when there are more users and more content on here. For now, I want to focus on building up the content and growing my user base. Hopefully, I will be able to create a successful business out of this site, or at least gain some followers and users. When it is safe to do so, I want to start busking again and try to promote this site and my other one as well as my music too. In the past, that has been a great way of making money and gaining a following easily. Eventually, when I have enough content, I will use paid advertising such as Google, Facebook, and Instagram ads to promote this site. These ads often lead to high retention users, and I could build a user base for this site using paid advertising. I want to make this site into a social community of the internet so I need to find users when I have enough content to monetize the site. I'm not going to pay to advertise the site just yet though. For now, I'm going to focus on growing slowly from organic searches and making music as well as improving the user experience of this site. I think it's already gotten a lot better, and it can only get better from here. Thanks for sticking with me so far. Below is a picture of my Google Analytics user acquisition data. As you can see, organic searches are bringing users to the site.